Perplexity is an advanced answer engine that provides precise and reliable answers backed by up-to-date web sources. Whether for personal inquiry, academic research, or professional needs, Perplexity helps users navigate vast amounts of information.
Operating on a freemium model, Perplexity offers a free version utilizing its proprietary LLM based on GPT-3.5 with browsing capabilities. In contrast, the premium “Pro” version provides access to advanced models like GPT-4, Claude 3.5, Grok-2, Llama 3, and in-house Perplexity LLMs. By the first quarter of 2024, Perplexity had reached 15 million monthly users, reflecting its growing impact in the AI-driven search industry.
The company has announced that it will introduce advertising into its platform. It will take the good old model of generating revenue through sponsored content and ads displayed alongside search results.
